Do you know? Do a good job in SEO optimization is the core amount, they are word selection, word distribution, control language, do these three steps, our website SEO optimization and ranking will be better.
Step 1: choose words
When carrying out SEO, selecting keywords is the key. Some search keywords can get more exposure, some keywords can get more optimized customers, and reduce the time of customer consultation and conversion.
How to carry out SEO word selection?
Baidu's most commonly used search box and drop-down box, such as: led "pull-down search", "led" related search keyword planner? "Baidu knows to search" led "to find out the demand. It is right to see that" led "has a great demand for products. Many problems and demands can be obtained from these channels. We choose these keywords, which are the contents that customers have the desire to search or want to know.
But how to quickly access to the "led" industry keyword Thesaurus? It is to search for keywords on each platform above, sort it out with a form, and give it to us at the back.
Step 2: distribute words
The purpose of website SEO optimization is to better include and rank, so that more users can search us, so as to find our products or services, and then slowly understand us. Therefore, how to reasonably layout keywords on the website is very important.
Before, we have sorted out a keyword after screening and sorting out the keywords. At this time, we can classify the keywords in this vocabulary according to the target keywords, core keywords, and long tail keywords.
Generally speaking, the target keyword, we will generally choose Baidu Index, search a large number of words, for example: LED is our target keyword, we will generally do website optimization, will take it as the keyword layout of the website, but the keyword of the website can only be distributed 3-5, too much, will make the weight of the website disperse, but not
Then, we can put the core keywords, that is, the keywords with large search volume, into our column page, that is, the channel page of the website. This is the key word that we focus on maintaining and operating. For this type of words, we usually choose sub items, such as: SMD LED, IR LED, in-line led and so on. Like the long tail word, we usually use it
Step 3: control words
How to better optimize the site, let your site included? In this case, controlling words seems to be the key? What are control words? That is to control the number of keywords, as well as the number of article keyword layout.
Generally speaking, the larger the number of keyword searches on the website, the more websites of competitors will be. Under the same competitive conditions, the more keyword quantity layout we need.
Many times, we found that many long tail keywords, we only need to send 3-10 articles, can be included, side by side in the first page. However, this kind of words usually has a small amount of search and brings less consultation. Mr. Yuan Yiming said that the optimization of our website generally focuses on the optimization of core keywords.
For example, we have said before: the keyword LED chip, at this time, we will carry out batch word distribution and word control through SMD LED.
Make a series of articles and make a series of external links to increase the core keywords of the website. This can get the content of the website, more keywords included, so as to get a better ranking, which also achieves the purpose of our website optimization.
In a word, optimizing the keywords of the website can be realized by selecting words, distributing words and controlling words.
However, due to more and more people doing website SEO and Baidu's own changes in ranking algorithm, Yuan Yiming stressed: we need to do more optimization, in order to optimize the website faster, so as to get more rankings. For example, how to improve the website experience, how to make the search engine more and more friendly to you, etc. You need to do it through a series of methods.
The above is the whole content of this article, thank you for watching.